Concept for Flannels

1 x 30 second video made up of 6 x 5 second clips.

Supplied as separate clips, that can be used independently on social media and then 1 overall

re-edited video of everything tied together.

All clips will start with the Shoe distorted, obscure or hidden and reveal the shoe at the end.

The final video, will have all the separate clips re-edited to cut between the different concepts. First showing more abstract footage with the shoe obscure or hidden, then revealing the shoe.

Also supplied with tailored sound design to fit the clips.

The same background and material colours palette will run through every clip.

1. Spinning Loubishark

As shown in the video. Having the Loubishark broken up into sections to star with. The shoe rotates each section to revel it as a hole at the end, whilst slowly zooming in.

Against White with a red reflective base or red background mimicking the Red butchers curtains in the Store proposal

2. Spinning Boot

The same concoct but the shoe is spinning from top to bottom instead of left to right. Having the boot broken up to into sections to start with. The shoe rotates each section to revel it as a hole at the end, whilst slowly zooming in.

3. Boot with water splashing

Water splashing again the boot in slow motion, the last splash hitting the lens and covering it in water. Footage will be playing in reverse to reveal the clean boot at the end.

Cut with close up details of the boot with water splashing it and played in reverse and cut away shots of water flying through the air in slow motion.

4/5. Paint clouds

Can apply to both Shoes.

Clouds of red paint covering the frame and moving away to reveal the shoes.

Can be produced in Portrait format for social media and produced as Boomerangs

6/7. Red fabric

Can apply to both Shoes.

Red fabric covering the shoes and piece by piece the fabric floats away from the shoe/boot to reveal the shoe.